Social Media Management
Because Sparticle specialises in working with smaller businesses, organisations and individuals we know that social media is not everyone’s cup of tea and even if it is, it’s not always obvious how to work with it to benefit your cause. We can help you to set up social media and also if you like maintain it. We work to a simple plan of combining the use of your website with social media to provide a steady stream of good content published and shared on your behalf.
Most of our clients require a small but steady stream of social media activity and we can advise you how to go about producing this and work with you to publish it across your social media. We recommend four social media outlets to begin with..
Having a facebook page is an important part of your online image. It allows you to communicate with your audience and drive people to your website. This is a great place to share news and you should always be trying to generate news!
Twitter is ideal for making new connections. Because of the way it works its a great way to share news but also to market to specific targets using hashtags to reach specific audiences.
Instagram is largely a visual social media platform. This means you need to always be looking to generate photography/graphics as well as copy for your marketing/news. It also uses a hashtag system and so can help increase your reach.
Pinterest too is a visual social media platform and so like Instagram will require photography/graphics. Essentially Pinterest is a freebie if you are running an Instagram account since the same content works on both platforms. One nice touch in Pinterest is its ability to link into your website.
There are of course other social media platforms such as Youtube, LinkedIn etc and if after we speak with you we feel these would be appropriate for you we will make recommendations regarding these.
If you would like some help and guidance regarding your social media get in touch below.